McDonalds Commercial – Shea Weber Vs. Cowboy
Giddy up! If you thought the new McDonalds commercial featuring the Montreal Canadiens’ alternate captain, Shea Weber was computer generated - think again!!!
This summer HockeyShot had the incredible opportunity to participate in the making of the commercial with Extreme Glide Synthetic Ice!
The McDonald’s commercial was made to promote the new Mighty Angus Burger and Shea Weber, one of the league’s best and toughest defenceman, was down to show off his grit. On a sunny day out in beautiful Kananaskis, Alberta, the NHL All Star and two-time Olympic gold medalist, laced up his skates and challenged a real-life cowboy and his horse to an epic showdown to certify their might.
The set-up for the battle took hours as a running track was dug for the horse and hundreds of feet of HockeyShot’s Synthetic Ice were laid down for Weber on the rough terrain! The production team worked tirelessly to create the epic western environment. Check out the “Behind the Scenes” video to see all the hard work and dynamic filming that went into the making of this remarkable commercial.